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A CHARITY which aims to promote rugby at grass roots level in Doncaster will officially launch a two-year scheme at the end of this month - with the help of a £20,000 donation from Wilbourn Associates.

Children at three of the town's primary schools were among the first to try out the new project designed to introduce the game to young people and highlight the fitness and social aspects of the sport.

Year five and six pupils at the schools, have learned about exercise, health and diet - as well as tackling the game - in a pilot of the initiative. Spearheaded by the Doncaster Knights' charity DIRECT, it is backed by the borough's Primary Care Trust and sponsored by Sheffield-based environmental surveyors Wilbourn Associates, whose managing director Philip Wilbourn is a former Doncaster first team player.

Philip has sponsored Doncaster Knights through his company for the last ten years and is keen to see newcomers take up the game. “I referee matches throughout Yorkshire and, although it is very much a growth sport, there has definitely been a drop in fitness levels among the younger age group which is a serious concern,” he commented. "Encouraging children to be more active and to learn about such things as teamwork and commitment is a very positive move.

“Rugby is a great sport to be involved in and embodies some very good ethical issues. As well as the health and exercise benefits, it promotes self-discipline and personal development as well as the chance to make friends for life,”.

For further information about this press release please contact Philip Wilbourn at Wilbourn Associates on 0114 243 5500 / 07973 797011.